London · Enterprise business development

Win the UK's hardest enterprise accounts.

Primotech opens doors at board level in financial services, telco, retail and data centres. For cyber, fintech, AI and quantum firms with something worth buying.

Illustrated London skyline at dusk
$10m+Contracts closed for emerging vendors
20+Vendors taken into UK enterprise
$400mSales organisation run
13 yrsOperating from London
The problem

Your technology works. Your UK pipeline does not.

Enterprise buyers in London move on trust, timing and internal sponsorship. Cold outreach cannot reach them. Without a route in, a first tier-one logo takes eighteen months and a local hire you cannot yet justify.

How it works

Four steps to a first logo

Step 01

Target

We agree 20 to 30 named UK accounts and the sponsors inside them worth your time. Everything else gets cut.

Step 02

Position

Your proposition gets rewritten for a UK enterprise buyer. What lands in San Francisco fails in Canary Wharf.

Step 03

Convene

Senior leaders meet you in a curated peer setting under Chatham House rules. No pitch decks. Real conversations.

Step 04

Convert

Qualified meetings become paid pilots. Pilots become the reference customers your next ten deals depend on.

Selected results

Deals closed for clients

$5.0m
US exchange operator. Emerging vendor into exchange infrastructure, routed through UK labs.
$2.0m
UK exchange group. Emerging vendor into financial market infrastructure.
$1.5m
FTSE 100 retailer. New market entrant, small UK team, no board access. Won on an existing CISO relationship.
$1.0m
Global investment bank, London. Emerging vendor entering tier-one banking.
$0.5m
Financial data provider, London. First contract secured, then converted to a reference customer.
$10m+in enterprise contracts closed for emerging vendors since 2013.

Client names withheld under confidentiality. Buyers described by sector. Full detail available on a call.

What you get

A partner in London, not a lead list

Someone who carries your name into rooms you cannot enter, and stays accountable for what happens next.

The founder

Why Primotech exists

Portrait of Steve Dodsworth

Primotech exists because of one decision: stop flying, start opening doors.

Steve Dodsworth spent his career as a road warrior. As VP Sales for a high-growth Silicon Valley startup he built teams across the US, China and Europe and took revenue to $100m. He closed a major IP sale with Huawei, negotiating it personally in Shenzhen and Shanghai, that guaranteed the company $34m.

Excellent for air miles. Less good for everything else. So he based himself in London, in Notting Hill, and looked at what he could do with three decades of contacts instead of three flights a week.

The opportunity was clear. Small technology companies with strong products kept arriving in the UK and stalling, because they had no route to the people who sign. Cyber, fintech and now AI are red hot, and the firms in them need warm introductions and someone who has closed deals at this level before. Primotech was built around exactly that.

Thirty years of contacts, pointed at your target list.

Creativity and technology

The other half of the job

Steve is also a film producer with Worthily Films, a London company whose work has drawn Oscar and BAFTA recognition. In 2025 he pitched on stage at the Marché du Film in Cannes.

It is not a hobby kept separate from the day job. Convening a room, holding an audience and making people want to be there are production skills, and they are exactly what makes Cyber & Beats work. Technology opens the conversation. Creativity is what makes senior people turn up and stay.

Steve Dodsworth pitching on stage at the Marché du Film, Cannes, 2025
Pitching at the Marché du Film, Cannes, 2025
Clients

Where we have opened doors

CyberHuman risk & awareness

Behaviour-change platform, US-founded

No UK presence and no board-level sponsor. Positioned against UK regulatory pressure on human risk, then introduced to security leaders already under audit scrutiny.

First UK enterprise contract in seven months
Trading technologyNetwork monitoring

Low-latency monitoring vendor

Strong product, wrong story for a London trading floor. Repositioned around latency accountability and taken to exchange infrastructure teams.

$5.0m contract, US exchange operator
CyberMicrosegmentation

Zero-trust segmentation vendor

Long enterprise sales cycles and no reference customer in UK financial services. Sponsored into a tier-one bank through an existing CISO relationship.

$1.0m contract, global investment bank
AIAI-driven SOC

Autonomous detection and response

Crowded market, undifferentiated pitch. Narrowed to alert-triage cost and taken to leaders carrying SOC headcount pressure.

Paid pilot, then reference customer
FintechMarket infrastructure

Post-trade data vendor

Needed access to exchange groups rather than banks. Routed through UK labs and infrastructure teams.

$2.0m contract, UK exchange group
RetailEnterprise security

New market entrant, small UK team

No board access at FTSE 100 level. Won on a long-standing CISO relationship and a proposition rewritten for a UK retailer.

$1.5m contract, FTSE 100 retailer

Client names withheld under confidentiality. Sector and technology focus shown instead. Named references available on a call.

The room, not the pitch

An invite-only roundtable series in London for CISOs and CTOs, running since 2023. Peer-led, under Chatham House rules, with live music at Ronnie Scott's. No sales pressure, by design.

Visit Cyber & Beats
Let's talk

Tell me which accounts you need open

Thirty minutes. You describe the target list. I tell you straight whether I can reach it, and what it takes.

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